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By taking part in the What I Buy panel surveys you will be joining thousands of people across Great Britain in sharing your opinions about the products and services you receive.

Eligibility : 

You must be 18+  years or older and a valid UK resident to register with Panel.

Benefits : 

From time to time they invite panel members to take part in a one off study for an additional incentive. An example of this is a recent 10 minute questionnaire which asked about a particular retailer, for which panellists received £2 for completing the questionnaire.

The What I Buy panel really values their panellists; to show our appreciation they run two great Prize Draws every month as well as a third quarterly prize draw in January, April, July and October.

How to Join :
To register with GfK’s What I Buy panel, please enter your contact details in the registration form, you will then shortly receive an email from asking you to confirm your email address and finalise your registration.

How it Works:
It’s easy! At the beginning of each month they will email you a questionnaire that will take only 5 – 10 minutes of your time to complete; they may also send you some follow up questionnaire too.

If you have any further queries, please feel free to email Jenny Davies at :

Categories: United Kingdom


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